SKIMS has enlisted social media music sensations Ice Spice, Nessa Barrett, Pinkpantheress, and RAYE for its newest Shapewear marketing campaign. Shot by photographer Vanessa Beecroft, the marketing campaign showcases SKIMS’ new strains that includes the On a regular basis Sculpt Assortment and an up to date Seamless Sculpt Assortment.
The SKIMS assortment provides a spread of shapewear items in impartial colours, together with bodysuits, bralettes, and thongs, designed to empower ladies and make them really feel comfy and safe. The corporate additionally teamed up with SZA and White Lotus stars on standout campaigns.
Ice Spice for SKIMS Shapewear 2023 Marketing campaign
Ice Spice, the well-known redhead rapper, flaunts her curves within the new SKIMS Marketing campaign. She additionally not too long ago modeled for HEAVEN by Marc Jacobs spring 2023 and the adidas Ivy Park assortment. She praised the model for its capacity to make her really feel “additional snatched.”
RAYE for SKIMS Shapewear 2023 Marketing campaign
The usage of well-liked expertise in SKIMS’ marketing campaign goals to bolster the model’s influence on the shapewear class and to point out that shapewear is for everybody. The Sculpt collections shall be featured on SKIMS’ digital and social media platforms, and the designs are set to launch on April twenty seventh.
PinkPantheress for SKIMS Shapewear 2023 Marketing campaign
Pinkpantheress additionally expressed her pleasure for the marketing campaign, stating that the designs allowed her to strive garments she wouldn’t have worn earlier than. On the similar time, RAYE praised SKIMS for its inclusivity and illustration. Nessa Barrett revealed that she loves carrying SKIMS shapewear on tour, which boosts her confidence earlier than performing.