In an modern transfer, Ray-Ban and Meta have joined forces to launch their second-generation sensible glasses, the Ray-Ban | Meta. Enlisting the star energy of musicians Erykah Badu, Coi Leray, and the rising tennis sensation Coco Gauff, the marketing campaign is a vibrant showcase of non-public type and cutting-edge expertise.
Beginning at a value level of $299, this assortment brings a contemporary perspective to sensible eyewear. It captures the essence of the Ray-Ban model and seamlessly integrates Meta’s technological prowess, permitting wearers to remain related with the world in a hands-free, immersive method.
Erykah Badu for Ray-Ban Meta 2023 Advert
The promoting marketing campaign is a journey via these celebrities’ private lives, every bringing their distinctive aptitude to the forefront. Erykah Badu, identified for her eclectic and distinctive style sense, pairs the Ray-Ban | Meta glasses with a surprising multi-colored plaid jacket complemented by textured material, completely encapsulating her inventive spirit.
Coco Gauff for Ray-Ban Meta
Alternatively, Coco Gauff, a beacon of youth and athleticism, presents a extra relaxed vibe. She’s seen in an off-the-cuff tank prime and dishevelled pants, surrounded by tennis balls, demonstrating the glasses’ versatility and attraction to a youthful, sportier viewers. From optical to sun shades types from the model, Coco channels a cool vibe.
Coi Leray for Ray-Ban Meta
Coi Leray provides one other dimension to the marketing campaign, mixing informal stylish with the cutting-edge performance of the Ray-Ban | Meta sensible glasses. Her fashionable crop prime and embellished denim ensemble, set in opposition to a backdrop of vibrant avenue artwork, speaks to a technology that values each type and substance.