SEOUL FASHION WEEK 2024It was Cuteness Incorporated in Seoul.

At 곽현주 KWAK HYUN JOO COLLECTION
Picture Credit score Seoul Trend Week and Vogue

Seoul Trend Week, an eagerly ogled shiny star on the Asian trend horizon, but once more shone with all of the playful aesthetics and attribute concentrate on youthful design we’ve come to anticipate from this rising powerhouse of forward-thinking trend.

The symbiotic power between Korean trend and their inimitable Ok-pop artists has grow to be a worldwide phenomenon. Sometimes a mixture of grunge and glam kinds, we noticed iconic personalised appears to be like with a nod to the Nineteen Eighties, Nineteen Nineties and 2000s within the collections: low-slung cargo pants, halter-neck tops, child tees, platform footwear, flashy equipment… with the emphasis squarely on edgy cuteness!

As a complete antithesis to the liquorice-hued, goth-inspired items, cupcake-shades of pastels have been seen in lots of collections. Streetwear and loungewear featured throughout, as did simple layering.

Classics – albeit Seoul-style, additionally had fabulous moments on the runway – we noticed clear traces, daring colors and quirky takes on perennial favourites like trench coats, varsity jackets and corduroy trousers. Shiny black leather-based was the undisputed star of the present – on the streets in addition to on the runways.

Quirky knits have been most definitely a factor too and have been sported within the boldest of colors. As was luxurious fake fur, the final word enjoyable accent within the South Korean fashionista’s arsenal.

Assume Park Chan-wook’s The Handmaiden (2016) and Kim Jee-Woon’s A Bittersweet Life (2005) as you sit again, chill out and relish the very best of Seoul Trend Week.

Let’s kick off with a style of what was seen on the streets…

Picture Credit score Vogue, as photographed by Younger Chul Kim.

STREETSTYLE

Picture Credit score Vogue, as photographed by Younger Chul Kim.

Picture Credit score Vogue, as photographed by Younger Chul Kim.

Picture Credit score Vogue, as photographed by Younger Chul Kim.

Picture Credit score Vogue, as photographed by Younger Chul Kim.

THE DESIGNERS

장선우 SUNWOO

www.sunwooworld.com

Watch SUN WOO’s present right here:

Central St Martin’s alumni Solar Woo Chang’s otherworldly tent-like creations of their signature major colors have been joyously avant-garde. Experimental, minimalist, unconventional and theatrical, these are artistic endeavors that invite the wearer to work together within the story-telling.

At 장선우 SUNWOO

At 장선우 SUNWOO

At 장선우 SUNWOO

At 장선우 SUNWOO

At 장선우 SUNWOO

이준복 RE RHEE

www.rerhee.com

With laid-back class and classy attraction, this designer from Central St Martins who has received quite a few international accolades through the years, wowed but once more. The shiny belted leather-based trench coat and strappy leather-based maxi attire have been exceptionally covetable.

Watch RE RHEE’s present right here:

At 이준복 RE RHEE

At 이준복 RE RHEE

At 이준복 RE RHEE

At 이준복 RE RHEE

박소영 JULYCOLUMN

www.julycolumn.com

This assortment of handcrafted gems – from scrumptious knits to fantastically constructed tailoring – comes from the stables of a model that’s painstakingly conscious of the atmosphere. They use deadstock supplies and go to each size to minimise waste -– the result’s nothing wanting spectacular: once you spend money on Julycolumn you purchase timeless keepsakes and heirloom class with a conscience.

At 박소영 JULYCOLUMN

At 박소영 JULYCOLUMN

At 박소영 JULYCOLUMN

At 박소영 JULYCOLUMN

이영은 FROM WHERE

www.fromwhere.co.kr

Watch FROM WHERE’s present right here:

“All over the place with you From The place” is that this model’s motto. A ‘borderless’ model, they embrace differentness of nationality and tradition and positively mix these quirks into their ‘on a regular basis’ clothes. We love the clear traces and ease of the items!

At 이영은 FROM WHERE

At 이영은 FROM WHERE

At 이영은 FROM WHERE

박춘무 PCM SQUARE

www.pcmsq.com

This well-established model sells artwork and trend in equal measure. A vibrant mix of trend and visible arts, every avant-garde piece is a well-thought out creation that considers design and sample as a lot as material and ending. We love the subtlety of the cropped bubble coat with its outsized graphic ‘pixels’.

At 박춘무 PCM SQUARE

At 박춘무 PCM SQUARE

At 박춘무 PCM SQUARE

At 박춘무 PCM SQUARE

최충훈 DOUCAN

www.doucan.internet

Watch DOUCAN’s present right here:

Fantasy graphic floor design patterns are used to create distinctive ensembles. Fake fur and leather-based are effortlessly mixed into clothes which can be dreamy, vibrant and contemporary.

At 최충훈 DOUCAN

At 최충훈 DOUCAN

At 최충훈 DOUCAN

At 최충훈 DOUCAN

박윤희 GREEDILOUS

www.greedilous.com

A symphony of sample and print, graphics and plaid, tartan and denim… with silhouettes that fluctuate from body-hugging sheath attire to voluminous skirt and bomber jacket ensembles, this model is the final word in cutting-edge and forward-thinking creativity.

Watch the GREEDILOUS present right here:

At 박윤희 GREEDILOUS

At 박윤희 GREEDILOUS

At 박윤희 GREEDILOUS

At 박윤희 GREEDILOUS

최경호/송현희 HOLY NUMBER 7

www.holynumber7.com

Uncooked-edged, multi-pocket camouflage cargo pants and edgy leather-based bomber jackets rubbed shoulders with slashed skirts, cut-out tees and graphic prints. Underwear is outerwear and many glowing pores and skin is on show.

At 최경호/송현희 HOLY NUMBER 7

At 최경호/송현희 HOLY NUMBER 7

At 최경호/송현희 HOLY NUMBER 7

At 최경호/송현희 HOLY NUMBER 7

곽현주 KWAK HYUAN JOO COLLECTION

www.kwakhyunjoo.co.kr

Victorian Gothic meets modern avant-garde stylish on this beautiful assortment various in color from crimson and black to clotted cream. Fabulous lace work is effortlessly combined with deconstructed, distressed denim, stripes, plaid and tulle. Designer Kwak stated, the gathering is a “futuristic but enchanting girlish romantic look.” We completely adore each quirky element on this magical assortment.