Luxurious jewelry and watch retailer Berry’s Jewellers has named The Mind Tumour Charity as its charity of the yr for 2026.
The family-owned enterprise, which operates shops in Leeds, York, Windsor, Nottingham and Newcastle, mentioned workers throughout the group will participate in a sequence of fundraising actions through the yr.
Proceeds will assist analysis into major mind tumours and companies for folks affected by the situation.
The Mind Tumour Charity relies in Fleet, Hampshire, and is the UK’s largest devoted funder of analysis into major mind tumours.
Greater than 12,000 persons are identified with a major mind tumour every year within the UK, with survival charges having seen restricted enchancment in latest many years.
Simon Oxby, head of operations at Berry’s Jewellers, mentioned: “As a household enterprise, supporting The Mind Tumour Charity may be very near our hearts. The cash raised will assist each single individual affected by a mind tumour.”
Sally King, company partnerships supervisor at The Mind Tumour Charity, added: “We’re completely thrilled to be partnering with the unimaginable workforce at Berry’s Jewellers. Mind tumours are the most important most cancers killer of everybody below 40 and, not like different ailments, survival charges haven’t improved for many years. Help from Berry’s Jewellers will make an actual distinction and assist us transfer nearer to a future the place mind tumours now not destroy lives.”