Household-owned nationwide diamond, jewelry and watch retailer, Beaverbrooks, has made its greatest funding of the yr with a relocated Newcastle retailer and the introduction of a luxurious watch boutique.
Following funding of £1.4m, the retailer unveiled its refitted, upscaled new retailer location on Hotspur Means in Eldon Sq. Purchasing Centre on 23 November, together with a brand new, adjoining 600 sq ft TAG Heuer boutique – the 14th TAG Heuer addition to the Beaverbrooks portfolio.
The relocated 1,330 sq. ft. Beaverbrooks retailer encompasses a new devoted ‘diamond room’ and specialist diamond areas the place a staff of consultants will help prospects with these further particular engagement and wedding ceremony ring purchases.
Consumers will have the ability to browse Beaverbrooks’ personal model diamond vary, together with the newly launched ‘Starlit’, a 15-piece assortment representing the celebs that gentle the universe. Additionally out there will probably be ‘Essence’, a diamond jewelry assortment, and ‘Past Brilliance‘ completely designed for Beaverbrooks’ one hundredth birthday and the one diamond minimize of its sort on the earth.
Beaverbrooks may even be the one jeweller within the metropolis centre to inventory diamond manufacturers ‘Royal Asscher’ and ‘Maple Leaf’, in addition to providing watches from Baume and Mercier, Rado and Tissot.
Boasting 87 shops throughout the UK, the Beaverbrooks has continued to increase its luxurious providing over latest months – with the brand new TAG Heuer Boutique taking the retailer’s complete to 21 devoted luxurious watch boutiques. The funding within the retailer and new boutique will create 4 new jobs within the space.
Anna Blackburn, managing director at Beaverbrooks, mentioned: “As we strategy our forty fifth anniversary in Newcastle in January, this funding into the way forward for Beaverbrooks and Newcastle is a very thrilling one for us.
“We’re over the moon to be increasing our long-running and extremely valued partnership with TAG Heuer to open a brand new boutique within the metropolis. We’re assured the brand new retailer will probably be in style with prospects – each native and additional afield – offering them with entry to our diamond and bridal staff experience and newest beautiful ranges. We stay up for persevering with to supply excellent ranges of customer support, whereas showcasing our experience and fervour for luxurious watches and high-quality jewelry.”
Rob Diver, managing director of TAG Heuer UK and Eire, added: “We’re excited to proceed our retail growth plan with the opening of the primary ever TAG Heuer Boutique in Newcastle with lengthy standing companion Beaverbrooks. The brand new boutique is positioned within the metropolis’s distinguished purchasing centre, Eldon Sq., and can provide the complete TAG Heuer expertise with the model’s famend collections together with Particular Editions.
“The staff will welcome new prospects into the boutique sharing their experience within the search of the proper timepiece, simply in time for the festive interval.”