Over the previous few weeks, we’ve coated a slew of streetwear manufacturers together with Concern Of God, Supreme, Chrome Hearts, Stüssy, Air Jordan, The North Face and extra. At the moment, we’re discussing one of the coveted manufacturers on the streetwear market: Anti Social Social Membership.
Anti Social Social Membership erupted onto the scene in 2015, launched by Neek Lurk who on the time was the Social Media and Model Advertising Director for Stüssy. Whereas Lurk by no means actually sought to overcome the streetwear market, Anti Social Social Membership soared to reputation tackling psychological well being and melancholy. Even the model’s Instagram bio reads “Self Doubts”.
In an interview with Vice, Lurk stated he was shocked with the reception when he offered Anti Social Social Membership tees on social media. “I photoshopped an Anti Social Social Membership t-shirt and after I posted it, individuals purchased them – 12 of them. I used to be like, ‘Oh, cool. I could make shit. I can simply make these 12 at the very least.’” he stated. “That’s what I’ve been doing since highschool: making issues and promoting them. However by no means this huge. Now it’s an entire totally different beast.”
In response to Lurk, the merchandise that launched the model into reputation have been hats. He says fundamental hats with the brand on the aspect have been chargeable for the manufacturers success. “I made one Anti Social Social Membership hat and every little thing that’s occurred since has been due to it,” he shared.
Since its launch, Anti Social Social Membership has garnered followers from all around the world — even well-known ones. Today, the model counts Kanye West, Kim Kardashian, and Korean idols BTS as followers.
As with the opposite manufacturers we’ve coated to this point, Anti Social Social Membership has had its justifiable share of collaborations too — nonetheless, the manufacturers Lurk has labored with will not be what you would possibly anticipate. These embody Honda, Hiya Kitty and extra. Listed below are a few of our favourites:
Honda
Fairly probably essentially the most sudden of the lot, this assortment was extraordinarily widespread with followers. The gathering with the legacy Japanese automotive maker comprised a hoodie, a t-shirt and a cap, every emblazoned with the model’s “H” brand in addition to the Anti Social Social Membership branding. The standout from this assortment is a black hoodie with a white and pink “Sort R” brand — a nod to the 2019 Honda Civic Sort R which had simply been revealed on the time.
Comme des Garcons
In 2018, Comme des Garcons teamed up with Anti Social Social Membership to create buzz for its first online-only model CdG. The collaboration caused quite a few t-shirt designs — all of which have been based mostly on clear white tees.
Hiya Kitty
The sudden collab, which was expectedly pink was extraordinarily nicely acquired by followers. For the gathering, Anti Social Social Membership designed a spread of merchandise comprising hoodies, t-shirts, and caps. The gathering featured the long-lasting Hiya Kitty brand in addition to Anti Social Social Membership’s branding.
BTS
As Anti Social Social Membership followers themselves, it’s no actual shock that BTS did a collaboration with the model. For this capsule assortment, the Korean band designed cartoon characters that have been then printed unto numerous items. The gathering, that was additionally in collaboration with Line Buddies, consisted of just about 50 items together with hats, t-shirts and hoodies.
BAPE
Some of the coveted collabs Anti Social Social Membership has completed, this third assortment with BAPE was launched in 2020. That includes Anti Social Social Membership’s signature textual content graphics in addition to BAPE’s ‘First Camo’ sample, the capsule comprised an fascinating color palette. With merchandise starting from muted tan, brown and inexperienced shades to brighter pink and blue hues, this assortment had a little bit little bit of every little thing. The color palette was obtainable throughout a majority of the merchandise, starting from hoodies to t-shirts.
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