Founder and Designer Anifa Mvuemba is blazing a brand new path together with her newest Fall/Winter 2024 ready-to-wear model, Hanifa, and she or he is forging a brand new future within the style trade together with her avant-garde designs.
Entitled “It Lady,” her newest assortment consists of a wide range of must-have items which can be characterised with vibrant colours, daring prints and female silhouettes. Along with her RTW assortment, the Hanifa model additionally provides gorgeous bridal put on and purses.
Mvuemba, who initially launched her assortment again in 2012 has come a good distance, turning into extremely wanted by celebrities and fashionista’s alike.
“Trend Bomb Every day” was an enormous a part of Hanifa at first as a result of the platform that Claire Sulmers created put Haifa within the forefront of black girl who’s our largest buyer base,” shared Mvuemba. “I all the time inform Claire, you don’t even know what you probably did for this model, and we’ve had so many viral moments due to FBD which I maintain that very dare to my coronary heart.”
Impressed by New York Metropolis’s concrete jungle, Anifa needed to heart her assortment round how various and wondrous New York is, which is reflective in her use of animal print and texture.
“Initially we had been speculated to have a present for NYFW, however they didn’t give us a date on the calendar,” defined Mvuemba, “So I dead-ed that and determined to do my very own factor off calendar and the vibe of the gathering was “It-Lady” which speaks to myself as a black girl, and a designer on this tough industry.”
Regardless of the shortage of variety and inclusivity at New York Trend Week, that hasn’t stopped Anifa from making her desires a actuality. From Michelle Obama, and Beyonce to Sarah Jessica Parker and Cardi B, she has undoubtedly created a famend model regardless of the gate-keepers.
“Anifa wears numerous hats and other than being a artistic, she’s a unprecedented enterprise girl” mentioned Yesmin Anthony, the COO of Hanifa. “That’s one factor I actually admire that she’s capable of do each very well.“
Within the subsequent 5-years, Anifa Mvuemba see’s herself proudly owning a division retailer that’s completely devoted to her life-style model. “I need to be as huge as a division retailer however Hanifa all the pieces whenever you stroll in,” she exclaimed. “My God is BIG so why would I feel small?“
If you’re trying to flip heads and make a style assertion, then look no additional and store Haifa’s Fall/Winter 2024 assortment by clicking right here Hanifa.co!
What say you? Sizzling! or Hmm…?
Picture Credit score: Complimentary Photographs from Press Launch