Model ambassadors play an important position in selling manufacturers and merchandise inside their networks, enhancing visibility and (hopefully) driving gross sales. They shine as beacons of excellence, chosen for each acclaim and private advantage in addition to the embodiment of the manufacturers they entrance.
We’re solely into the second half of the 12 months and there are already quite a few new additions of name ambassadors. That can assist you sustain, we’re preserving monitor of all the brand new male model ambassadors which have been formally introduced for the 12 months of 2024.
Billkin Putthipong Assaratanakul for Gucci
Billkin, a rising star in Thailand’s leisure business, is now a model ambassador for Gucci. Recognised as each a gifted actor and singer, Billkin has additionally launched profitable tasks beneath his personal label in addition to sold-out live shows throughout Asia. Since 2021, Billkin has actively participated in Gucci occasions in Thailand, showcasing a pure alignment with the model. This appointment additionally unites him with fellow Thai stars Gulf Kanawut and Davika Hoorne as Gucci ambassadors.
Kun for Versace
Versace has tapped Chinese language singer and music producer Cai Xukun, referred to as KUN, as its latest international model ambassador. KUN’s inventive fearlessness and genre-bending music align completely with Versace’s long-standing celebration of audacious creativity. Donatella Versace herself praised KUN, stating, “He’s courageous, extremely gifted and distinctive… He represents the brand new assured voice of a technology.”
Louis Garrel for Dior
Louis Garrel, a number one determine in modern cinema, joins Dior as its menswear ambassador on 16 Might. The French actor, director, and screenwriter will embody the spirit and distinctive type of Dior Males, reinvented every season by inventive director Kim Jones.
Jacob Elordi for Bottega Veneta
Saltburn star Jacob Elordi seamlessly transitioned into the position of Bottega Veneta’s latest model ambassador on 23 Might. This wasn’t a shock, as Elordi had been a longtime fan of the model, sporting Bottega Veneta on pink carpets in customized fits and casually carrying its signature Andiamo bag.
Son Suk Ku for Burberry
South Korean actor Son Suk-ku is now an official ambassador of the British model. Rising to fame within the early 2010s, he gained recognition for roles in romantic comedies and political thriller collection. Notably, his portrayal within the drama My Liberation Notes earned vital acclaim. With numerous roles spanning genres, Son’s dynamic profession aligns seamlessly with Burberry’s ethos of innovation and flexibility.
Tune Wei Lengthy for Gucci
Acclaimed for his versatile performances, Tune Wei lengthy has mesmerised audiences together with his main roles in dramas comparable to Discover Your self and Go Forward, incomes widespread adoration. His presence at Gucci occasions just like the Autumn/Winter 2024 menswear present in Milan and the Gucci Ancora occasion in Shanghai, underscores his rising relationship with the style home.
Jay Chou for La Mer and RIMOWA
RIMOWA, famend for its fixed exploration and innovation in baggage design, has discovered an ideal accomplice in Jay Chou, the “King of Mandopop.” Chou’s relentless pursuit of pushing boundaries and setting new requirements in his music completely mirrors RIMOWA’s model values. This pure synergy makes him a super alternative as their newest ambassador.
Moreover, on April twenty sixth, La Mer proudly introduced Jay Chou as their latest model ambassador. His distinctive musical type has transcended borders, solidifying his standing as one in every of Asia’s most influential artists, with immense recognition throughout the area and past. Chou’s boundless youthful power extends past music, fuelling his success in movie and directing as nicely.
(RIMOWA first after which La Mer in order that it’s clearer)
Yosh Yu for Chaumet
Yosh Yu, a rising star amongst a brand new technology of actors, exudes an unrestrained free spirit, real sincerity, and tenacity. Named a model ambassador on 20 April, his unwavering ardour and pursuit of excellence align seamlessly with Chaumet’s timeless values, embodying a shared dedication to elevating each second.
Jayson Tatum for Coach
Coach introduced Jayson Tatum, forward-guard for the Boston Celtics, as its latest ambassador, on 27 March. This partnership—in keeping with Coach’s “The Braveness To Be Actual” marketing campaign—celebrates authenticity and daring self-expression, echoing Tatum’s narrative of resilience and ambition amidst challenges.
Alton Mason for Dolce & Gabbana
Alton Mason, recognized for his runway prowess and marketing campaign presence, has solidified his place within the trend realm. Mason’s appreciation for a designer’s creativity and craftsmanship distinguishes him as a visionary. His participation in Dolce&Gabbana’s Milan exhibits accentuates his infectious power and alluring type, epitomising the gathering’s class and artisanal experience.
Antoine Dupont for Louis Vuitton
In a collaboration between LVMH and the Olympic and Paralympic Video games Paris 2024, Louis Vuitton has named Antoine Dupont, former captain of the French nationwide rugby group Le XV, as its newest home ambassador. Dupont’s unwavering dedication mirrors Louis Vuitton’s pursuit for excellence. He’s recognized for being a flexible participant with historic achievements beneath his belt.
Barry Keoghan for Burberry
Actor Barry Keoghan has earned international approval for his roles in movies comparable to Dunkirk, The Killing of a Sacred Deer, and Banshees of Inisherin—the latter earned him a BAFTA award. Final 12 months, Keoghan graced occasions carrying Burberry, such because the Burberry Summer time 2024 present, the Met Gala, the European premiere of Apple TV+’s Masters of the Air in addition to the 2024 BAFTA Movie Awards. Burberry inventive director Daniel Lee praises Keoghan’s development over the previous 5 years, describing his expertise as inspiring and a fantastic match for the model.
Taylor Fritz for BOSS
Taylor Fritz, the dynamic American skilled tennis participant, has been named the worldwide model ambassador for BOSS, additional solidifying the model’s relationship with sports activities. Together with his embodiment of BOSS’ core values in addition to being one of many prime American tennis abilities proper now, this partnership marks a strategic transfer by the model to deepen its involvement in tennis.
Gulf Kanawut Traipipattanapong for Gucci
Gulf has emerged as a number one determine within the Thai leisure scene, showcasing distinctive expertise as an actor, mannequin, and singer. His affect extends past the display screen, as he’s celebrated globally for his trend sense. Earlier than this vital milestone, Gulf fostered a detailed relationship with Gucci since 2020, gracing occasions and trend exhibits as a pal of the Home.
Lang Lang for Dior
Because the ambassador of males’s trend in China, Lang Lang has now turn out to be the worldwide face of Dior. Repeatedly exploring new musical frontiers, this virtuoso pianist deepens his reference to the Home, inviting fans to rejoice the enduring bond between Dior and the enchantment of artwork and music like by no means earlier than.
Victor Wembanyama for Louis Vuitton
On February 20, Louis Vuitton introduced Victor Wembanyama as its model ambassador following talks initiated a 12 months earlier. Taking part in for Paris-based group Metropolitans 92, Wembanyama garnered NBA consideration as a LeBron-caliber prospect. Already noticing his abilities at an early stage, Louis Vuitton tailor-made his NBA Draft go well with. In his rookie season, Wembanyama clinched MVP, Greatest Younger Participant, scoring, and shot-blocking titles.
Aron Piper for Tiffany & Co.
Tiffany & Co. appointed Arón Piper, the Spanish-German actor and singer, as its latest home ambassador. His choice symbolises the convergence of music, artwork, tradition, and luxurious. Rising to fame together with his breakout position within the acclaimed collection Elite, Piper’s profession has since flourished. Alongside appearing, his ardour for music led to the discharge of the hit tune “Sigo” in 2020. It garnered over 100 million performs throughout digital platforms in addition to a sold-out European tour.
Aurelien Giraud for Dior
Aurelien Giraud, revered in skateboarding circles, was chosen by Kim Jones to turn out to be Dior Males’s trend ambassador. His audacious spirit and inventive aptitude converge with Dior’s values, mixing sportswear, heritage, and reinvention. This distinctive alliance, devoted to desires and private triumph, marks a novel fusion of kinds within the pursuit of excellence.
Bam Bam for Louis Vuitton
Louis Vuitton proudly appointed BamBam as their model ambassador on 1 February. The Ok-Pop sensation, previously of GOT7, transitioned to a solo profession in 2021 together with his album Ribbon. His musical expertise, distinctive type, and magnetic charisma has amassed him a world fanbase. His look on the Louis Vuitton Autumn/Winter 2024 menswear present in Paris drew a whole lot of followers, with #BamBamXLVFW24 garnering over 2.1 million social media posts.
Greg Hsu for Sulwhasoo and Fendi
Hsu grew to become Fendi’s model ambassador on 11 January. He has steadily showcased Fendi’s creations from fairly some time again. Shortly after, on 19 January, Sulwhasoo expanded its international presence by choosing Hsu as an envoy. Internationally acclaimed for his position in Sometime or One Day, Hsu can also be recognized for his versatility and deep inventive ardour past appearing.
Jeremy Pope for Fendi
Fendi launched American actor Jeremy Pope as one in every of its newly appointed male ambassadors alongside Greg Hsu and Massimiliano Caiazzo. With an Emmy, a Golden Globe, and two-time Tony nomination, Pope’s acclaimed performances in The Inspection, Hollywood, and Pose spotlight his expertise. His upcoming position as artist Jean-Michel Basquiat in The Collaboration is about to make him a fair greater star.
Massimiliano Caiazzo for Fendi
The Fendi Spring/Summer time 2024 marketing campaign marked a big milestone in Massimiliano Caiazzo’s journey with Fendi. It solidified his bond with the model after sitting entrance row Spring/Summer time 2024 menswear present held on the FENDI Manufacturing unit. Caiazzo gained recognition for his portrayal in The Sea Past as Mare Fuori and is about to star within the fourth season of the collection.
Kauli Vaast for Dior
From his youth, the Tahitian surfer has been synonymous with the legendary wave. Qualifying to symbolize France on the Paris 2024 Olympics, Dior recognised his attract and appointed Vaast as its newest model ambassador. Whereas it might appear unconventional for a trend model to sponsor a surfer, Dior has proven curiosity within the sport previously. Collaborations with Vissla, French shaper Notox for high-end wetsuits and surfboards, alongside earlier sponsorships like Kanoa Igarashi, underscore Dior’s affinity for browsing.
Jamie Dornan for Loewe
Jamie Dornan was appointed model ambassador for Loewe on 5 January. Dornan has been featured in quite a few Loewe campaigns, together with for Spring/Summer time 2024. His latest accolades embody Golden Globe and Critics Selection Award nominations for 2021’s Belfast. “Having watched a lot of Jamie’s movies and following his work carefully, he was entrance of thoughts after we have been interested by a brand new ambassador for Loewe. I’ve all the time appreciated how his performances embody a way of energy that feels very pure and natural,” says inventive director Jonathan Anderson.
This text was first seen on Esquire.Sg
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