Hublot’s latest triumph on the Crimson Dot Design Awards reminds us that there’s extra to a great watch than actions and ending. Hublot gained the Crimson Dot Award for Product Design for the “ingenuity and distinctive design,” of the MP-10 Tourbillon Weight Vitality System (we prefer to name this watch the MP-10 WEST. Solid your eyes over any assortment of watches and also you would possibly surprise why the designs aren’t extra compelling.
By means of distinction, this most up-to-date Hublot MP-10 (it debuted this 12 months on the LVMH Watch Week in Miami) simply stands aside. After all, the watch is an unimaginable technical innovation, daring to problem that the majority sacred of mechanical watchmaking cows, the automated winding system.
The Crimson Dot award itself doubtless doesn’t pay an excessive amount of consideration to the horological considering behind the Hublot MP-10 WEST. Extra doubtless than not, the truth that this watch options no dial and no arms, and isn’t spherical, makes it the proper timepiece for the Crimson Dot jury. Watches, particularly valuable ones, needn’t be slaves to utility and utilitarian aesthetics. Nor do they should get away the flash, regardless of being very unique.
Hublot has already demonstrated a complicated understanding of what watch patrons need, and the model is not any stranger to success on the Crimson Dot Awards; the Massive Bang Meca-10 Magic Gold took house the Better of the Finest award in 2017. a part of Hublot’s successful aesthetics components is on present with the MP-10 WEST, which is a radically completely different watch to the 2017 winner. Certainly, it’s fairly completely different from something on the market apart from unique winding techniques employed by Corum and Moritz Grossmann.
Crimson Dot itself has not mentioned a lot in regards to the winners this 12 months, with some information on the topic being embargoed until August. We look ahead to studying extra about what the judges considered the MP-10 WEST, particularly its not-inconsiderable dimensions; the watch clocks in at greater than 54mm in size, which is successfully the lug-to-lug distance, and we think about this can make the watch tough to put on. We’ve not seen this watch in individual, at The Hour Glass, or at any of the commerce reveals. A restricted collection of fifty, the MP-10 WEST is extra of an announcement piece than anything.
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